Celia Hirschman

Downtown Marketing & One Little Indian

Celia Hirschman oversees a wide scope of the music business. With 30 years experience behind her, she runs the marketing company she founded, Downtown Marketing. Ms. Hirschman also runs the UK based independent label, One Little Indian in North America, overseeing the marketing for such artists as Bjork, The Twilight Singers, Lloyd Cole and others.

In addition, Ms. Hirschman is a weekly commentator on Los Angeles NPR radio station KCRW, speaking on issues affecting the music business. Her show, "On The Beat", airs at 4:44 on Wednesdays, right in the middle of "All Things Considered". "On The Beat" is podcast around the world, via KCRW, Itunes and many other outlets. Ms. Hirschman is a regular host of KCRW's half-hour show, "The Politics of Culture" and has appeared on nationally syndicated radio shows, "Marketplace" and "Musician's Radio".